TikTok Live is a built-in streaming feature that lets creators interact directly with followers. When you go live, your followers receive a notification, and your stream appears at the top of their For You Page. Unlike prerecorded videos, TikTok Live allows for authentic moments, whether you’re answering questions, showcasing products, performing music, or simply chatting.
However, not every account can use this feature right away. TikTok has specific eligibility requirements, and understanding them is the first step toward starting your live journey.
Before you hit that “Go Live” button, you’ll need to ensure your account meets TikTok’s minimum standards.
To go live on TikTok, you must:
TikTok enforces these rules to maintain safety and ensure responsible content creation. If you’re below the threshold, focus on growing your audience first by posting consistent, engaging videos that match your niche.
Moreover, your account must comply with TikTok’s Community Guidelines. Many creators also aim to get verified on TikTok to enhance credibility and attract more viewers during live sessions. Any recent violations, including policy breaches or content flags, can temporarily remove your ability to go live. Before planning your first stream, make sure your account is in good standing.
Once your account meets the requirements, setting up a live stream is simple. Here’s how to start:
Launch TikTok and tap the “+” icon at the bottom center of your screen, the same one used to create videos.
Swipe through the options at the bottom until you reach “LIVE.” If you don’t see it, it likely means your account isn’t yet eligible.
Write a short, descriptive title that tells viewers what your stream is about, for example, “Live Makeup Tutorial” or “Q&A with My Followers.” Choose a thumbnail image that captures attention. Keep titles clear and honest; this helps attract the right audience.
Before you start, explore TikTok’s tools:
When everything looks ready, press “Go Live.” You’ll see a countdown, and then your stream begins. The viewer count and comments will appear on your screen in real time.
Going live is more than just turning on your camera. The best creators plan, interact, and engage meaningfully. Here’s how you can do the same.
Before ending your live, thank your viewers for joining and mention when you’ll be live again. This creates anticipation and strengthens your relationship with your community.
TikTok provides several built-in tools to enhance your live experience.
Even seasoned creators face challenges while streaming. Here’s how to handle common issues.
If the “LIVE” button is missing, double-check that:
If you still can’t access it, contact TikTok support through the “Report a Problem” feature.
Unstable internet can cause lag or freeze your video. Restart your Wi-Fi router, close background apps, and avoid streaming from areas with poor reception. Use earphones with a built-in microphone for clearer sound.
Don’t be discouraged if your first few lives have fewer viewers. Growth takes time. Promote your upcoming streams through short video posts, and go live when your followers are most active, usually in the evening or during weekends.
There’s no strict time limit, but most creators stream for 30 minutes to an hour to maintain engagement.
Yes. Viewers can send virtual gifts that convert into Diamonds, which can be redeemed for real money if you’re over 18.
The best time depends on your audience’s location, but evenings and weekends often deliver higher engagement rates.
Promote your live sessions with short videos before streaming, interact with your viewers actively, and go live consistently each week.
Experiment with timing, improve lighting and sound, and create interactive segments like Q&A or mini challenges to keep viewers engaged.