Twitter, an online service for social networking and
microblogging, has developed into a key platform for communication, the
distribution of news, and interaction with the general public. Since its
creation in 2006, Twitter has had meteoric growth, and by the end of the year
2020, it is projected to have 192 million monetizable daily active users (mDAU)
around the globe.
As of January 2023, the former President of the United
States, Barack Obama, has more than 133 million followers, making him the most
followed person on Twitter. Elon Musk, who is the chief executive officer of
Twitter and has more than 127 million followers, is not far behind.
The website is not just a gathering place for political
personalities, but also a well-liked medium for performers to engage with their
followers, disseminate pertinent news about their work, and control their
reputation in the public eye.
Twitter is a well-liked option among users of social media
since it enables users to communicate with famous people very immediately.
Twitter's rising popularity can be attributed, in part, to the gratifying
experience of receiving immediate updates from celebrities and other public
figures as well as the sense of community that comes from belonging to a
certain fan club.
Twitter verifies the identities of users who have accounts
in high-interest fields such as music, fashion, entertainment, politics, the
media, business, and other fields. This helps to ensure that the information
shared on Twitter is accurate and reliable. The verification emblem is a visual
indicator that the account in question is managed by a reputable organisation.
Twitter is the source of most of the online hype that is
generated by significant athletic events and industry award ceremonies such as
the Super Bowl, the Grammy Awards, and the Academy Awards.
The online conversation gives consumers the opportunity to
take part in the achievements of celebrities, who frequently tweet or post
comments accompanied by behind-the-scenes photos. Tweeting from the set or the
stage is another way for celebrities to increase their appeal and the amount of
connection they have with their fans.
Verified accounts continue to play a key part in Twitter's
ecosystem, despite the fact that the actual number of verified accounts on
Twitter as of 2023 is not revealed. However, it is apparent that the platform
continues to expand and adapt, with verified accounts playing a vital role. The
verification procedure guarantees that users can trust the validity of the
accounts they follow, which is essential to Twitter's success because trust is
one of its defining characteristics.